YouCanTrade Investment Education to Help Traders Learn Financial Markets


TradeStation group provides access to a more robust suite of educational resources and actionable trade strategies

TradeStation Group, Inc., a Monex Group company, has launched YouCanTrade, an online investment education media service and community designed to help traders, active investors and anyone who wants to learn more about the financial markets.

YouCanTrade is owned and hosted exclusively by TradeStation Group’s new subsidiary, You Can Trade, Inc., on

Under the leadership of Sarah Potter, YouCanTrade’s President and the creator of the brand and offering, the company aims to have a broad array of informal and formal education offerings to help all traders, from beginner to intermediate and advanced.

Learning through a seamless approach

  • YouCanTrade brings the power of a social community to traders by giving them the opportunity to view investment and trading educational demonstrations in live trading rooms where they can network and learn from fellow traders with varying experience levels.
  • Over the coming months, YouCanTrade plans to continue to expand its educational platform and build an even stronger community where traders can learn from a roster of specialty “coaches,”* and each other, by sharing learned trading approaches and techniques.
  • Through YouCanTrade, traders will have access to a more robust suite of educational resources and actionable trade strategies under the TradeStation Group umbrella.

From SheCanTrade to YouCanTrade

Education is truly ingrained in Ms. Potter’s background. Starting as an educator, Ms. Potter taught herself the art of trading in her spare time and eventually grew a career out of it. Her passion for education never disappeared, which is why she started YouCanTrade and wrote the book, How You Can Trade Like A Pro: Breaking into Options, Futures, Stocks, and ETFs.

Ms. Potter saw an unfilled need for educational resources and a community in the trading industry and sought out to fill that void when she founded the company, originally as, in 2013. TradeStation Group acquired YouCanTrade and SheCanTrade, and the leading services of Ms. Potter, in August 2019.

After dabbling in the stock market as a hobby, placing trades before and after work, I soon began honing my skills. My goal is to help those like myself, intrigued with the markets, break into this fascinating world and give them the community that I wish I had when I first started. That’s why I founded YouCanTrade and TradeStation Group was a perfect fit to bring YouCanTrade to a whole new level,” said Potter.

*”Coaches” are individuals, unaffiliated (other than Ms. Potter) with YouCanTrade, who contract to have their own individual YouCanTrade “channels” from which they conduct live educational demonstrations to subscribers to their channels. Coaches are not investment advisers or persons associated with broker-dealers and do not offer personal advice or recommendations to any subscriber, or “tout” or otherwise promote specific investments.